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- Small Goes Big with the Right Product Idea… Be Intrapreneurial
- Critical Business Trends the Stock Market is Showing Us… Even IF we don’t Invest
- Apple Watch but which one? Looks like none…
- One Family Business over 3 centuries- The Story of Klotzli Knives
- How to Align ‘Why’ to Growth Outcomes
- 6 Keys to Revenue Growth: Building a Foundation and Consistent Execution to Create Sustainability
- Popular Klinge Associates 2018 LI posts-Tweets : Consumer Beverage bubbles not rising
- People is the Business
- Once the Monarchs of Mobile- Demise of Nokia and Motorola
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Popular Klinge Associates 2018 LI posts-Tweets : Consumer Beverage bubbles not rising
Related posts: How to extend a Brand into new outlets… Why Whole Foods is in a Pickle Small Goes Big with the Right Product Idea… Be Intrapreneurial Find Value Not Price… 3 Steps How
Posted in Advertising, Brand Marketing, Client Case Studies, Consumer Marketing, Critical Questions, Global Business, Retail, Team Organizational Development
Tagged accountability, Advertising, branding, business, C-suite, consumer, revenue, strategy
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Small Goes Big with the Right Product Idea… Be Intrapreneurial
By Peter Klinge, Jr. The right product idea(s) can transform any company, even in a mature one, into new exciting directions and possibilities. To be intrapreneurial is to reinvent and leverage your own ideas and to align an organization’s people … Continue reading
Posted in Brand Marketing, Client Case Studies, Consumer Marketing, Critical Thinking, Decision making, Management Leadership, Retail
Tagged branding, business, C-suite, CEO, consumer, critical questions, critical thinking, growth stage, planning, Retail, revenue, sales, strategy, teamwork
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Purpose and Profit: Conscious Capitalism
After a previous LI post I published, Why Whole Foods is in a Pickle, I learned about Whole Foods interest in Conscious Capitalism. Most business people I’ve ever worked with or for are fairly conscious of balancing the welfare of … Continue reading
Posted in CEO and C-suite, Client Case Studies, communications, Consumer Marketing, Critical Questions, Decision making, Management Leadership, Retail, Team Organizational Development, Uncategorized
Tagged accountability, conscious accountability, decision making, leadership, management, mission, planning, profit, value proposition
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Why Whole Foods is in a Pickle
Why Whole Foods is in a Pickle… Whole Foods finds itself in a situation common to businesses across wide ranging categories. The dilemma or pickle for Whole Foods in grocery speak isn’t unusual for large companies. Category leaders as they … Continue reading
Posted in Brand Marketing, CEO and C-suite, Client Case Studies, Consumer Marketing, Critical Thinking, Retail, Sales Management
Tagged brand, branding, business, C-suite, CEO, consumer, decision making, growth stage, marketing, mission, planning, Retail, revenue, sales, strategy, vision
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The High Price of Mediocrity
Mediocre is the impression given by too much emphasis on price. Business leaders too often use price and other related promotions that discount their products and services as a short term fix to bring customers back, and/or as a means … Continue reading
Posted in CEO and C-suite, Client Case Studies, Consumer Marketing, Retail, Sales Management
Tagged CEO, consumer, price, promotion, Retail, revenue, sales, strategy, value proposition
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Apple Watch but which one? Looks like none…
On a July, 2015 visit to Apple’s Chicago store on Michigan Avenue, the “magnificent mile”, I was excited to look at the Apple Watch. But then I pretty quickly became confused, and walked away with none on my wrist. Two … Continue reading
Posted in Advertising, Brand Marketing, CEO and C-suite, Client Case Studies, Critical Thinking, Retail
Tagged branding, management, marketing, merchandising, Retail
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How to extend a Brand into new outlets…
Extending a brand into new outlets is highly rewarding but also fraught with challenges and potential disaster. This post is about how to extend a brand successfully. Fortune wrote a story about Starbucks’ Grocery Gambit in December. Not too many … Continue reading
Posted in Advertising, Brand Marketing, Client Case Studies, Consumer Marketing, Critical Questions, Critical Thinking, Decision making, Retail, Sales Management
Tagged brand, branding, business, critical thinking, decision making, grocery, marketing, packaged goods, Retail, revenue, sales, strategy, supermarket, value proposition
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Social Media View at the Intersection of Marketing & Privacy
Social Media View at the Intersection of Marketing & Privacy. Online Expert Lee Gientke contributes his thoughts on this complicated issue. One of the things that the internet has been able to do is reduce or in some cases eliminate … Continue reading
Posted in Advertising, Consumer Marketing, Retail, Social Media
Tagged Advertising, branding, consumer, Facebook, Google, LinkedIn, marketing, online, social media, strategy, Target, Twitter
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What’s the Retail Battle- do you Showroom?
What’s The Retail Battle About? Do you Showroom as a Consumer but Loathe it as a Business? The concept of show rooming is that shoppers go to a retail outlet for products they are interested in, then check their … Continue reading
Posted in CEO and C-suite, Client Case Studies, Consumer Marketing, Global Business, Management Leadership, Retail, Sales Management, Social Media
Tagged Advertising, battle, Best Buy, business, CEO, consumer, international, management, online, Retail, revenue, sales, shopper, showroom, Target, Wal-Mart, warfare
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