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- Small Goes Big with the Right Product Idea… Be Intrapreneurial
- Critical Business Trends the Stock Market is Showing Us… Even IF we don’t Invest
- Apple Watch but which one? Looks like none…
- One Family Business over 3 centuries- The Story of Klotzli Knives
- How to Align ‘Why’ to Growth Outcomes
- 6 Keys to Revenue Growth: Building a Foundation and Consistent Execution to Create Sustainability
- Popular Klinge Associates 2018 LI posts-Tweets : Consumer Beverage bubbles not rising
- People is the Business
- Once the Monarchs of Mobile- Demise of Nokia and Motorola
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Intel Brand Platform Extends Technology Leadership
The Intel Brand platform extends the technology leadership for the company in a way that the technology alone can not. Intel cleverly introduced Intel Inside in the early 90’s as a differentiating communications and co-marketing program. This effectively promoted Intel’s … Continue reading
Posted in Advertising, Brand Marketing, CEO and C-suite, Client Case Studies, Global Business, Management Leadership, Technology
Tagged Advertising, Android, Apple, brains inside, brand, CEO, Chips, Computer Inside, engineering, globalization, Google, Google Glass, growth stage, Intel, Intel Inside, manufacturer, marketing, microprocessors, mission, MP3, Nexus, smartphones, strategy, tablets, vision
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How to extend a Brand into new outlets…
Extending a brand into new outlets is highly rewarding but also fraught with challenges and potential disaster. This post is about how to extend a brand successfully. Fortune wrote a story about Starbucks’ Grocery Gambit in December. Not too many … Continue reading
Posted in Advertising, Brand Marketing, Client Case Studies, Consumer Marketing, Critical Questions, Critical Thinking, Decision making, Retail, Sales Management
Tagged brand, branding, business, critical thinking, decision making, grocery, marketing, packaged goods, Retail, revenue, sales, strategy, supermarket, value proposition
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Lessons of Experience- Interview of Entrepreneurs and Startups by Capital Network Magazine
Lessons of Experience- Interview of Entrepreneurs and Start Ups This story features Peter Klinge and his companies, and offers perspectives on his experience in serving and growing business. Peter is a senior marketing and general management executive with significant experience … Continue reading
Posted in CEO and C-suite, Client Case Studies, Management Leadership, Team Organizational Development
Tagged brand, business, CEO, Compaq, globalization, IBM, Intel, international, Lexmark, management, Pepsi, Procter & Gamble, Providence Companies, revenue, strategy, vision
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Take Action on Lean In- Here’s what Sheryl Sandberg should do…
Peter Klinge, Jr. Take Action on Lean In… Here’s What Sheryl Sandberg should do. A review on Ms. Sandberg’s book and what we need to think about. Thoughts on what she should do. I commend Ms. Sandberg’s courage with her … Continue reading
Posted in CEO and C-suite, Client Case Studies, Global Business, Management Leadership, Social Media, Team Organizational Development
Tagged business, C-suite, CEO, critical questions, critical success factors, critical thinking, Facebook, globalization, Google, strategy
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Greatest Business Rivalries & Why They Are Important to Innovation…
By Peter Klinge, Jr. Greatest Business Rivalries & Why They are Important to Innovation… Inspired by the March, 2013 Fortune story here’s why competitive rivalries are important. Focus the mission of the organization on the highest priorities; Highlight weaknesses and … Continue reading
Posted in Brand Marketing, CEO and C-suite, Client Case Studies, Management Leadership, Team Organizational Development
Tagged Advertising, brand, branding, C-suite, celebrity, CEO, critical questions, critical success factors, critical thinking, decision making, Google, HP, IBM, Intel, leadership, Microsoft, mission, Pepsi, revenue, sales, teamwork, vision, warfare
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Effective Leaders Know Communication- the GM story- Here’s How to Do Better
Effective Leaders Know How to Tell a Good Story- GM could not. Here’s How to be a Better Leader Through Communication Skills Reading a Fortune review of Ed Whitacre’s new book, American Turnaround, I was intrigued by the story of … Continue reading
Posted in CEO and C-suite, Client Case Studies, communications, Global Business, Management Leadership, Team Organizational Development
Tagged accountability, C-suite, CEO, critical success factors, leadership, management, mission, planning, revenue, teamwork, vision
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What’s the Retail Battle- do you Showroom?
What’s The Retail Battle About? Do you Showroom as a Consumer but Loathe it as a Business? The concept of show rooming is that shoppers go to a retail outlet for products they are interested in, then check their … Continue reading
Posted in CEO and C-suite, Client Case Studies, Consumer Marketing, Global Business, Management Leadership, Retail, Sales Management, Social Media
Tagged Advertising, battle, Best Buy, business, CEO, consumer, international, management, online, Retail, revenue, sales, shopper, showroom, Target, Wal-Mart, warfare
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How to Effectively Transition Leadership for Growth
Leadership transition of the CEO is hard and messy, but it’s possible to effect transition in meaningful, gratifying ways that build legacy companies for generations to come. The central issue appears to stem from alignment of the company’s products and … Continue reading
Posted in CEO and C-suite, Client Case Studies, Global Business, Management Leadership, Team Organizational Development
Tagged C-suite, CEO, Gerstner, growth stage, IBM, leadership, management, planning, strategy, vision
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